Each challenge requires a level of customisation to its approach.
“The single biggest problem in communication is the illusion that it has already taken place”
—George Bernard Shaw, British playwright
Depending on the challenge, I adapt a version of the following iterative process to co-create.





I believe in the power of co-design, testing & gathering feedback constantly from stakeholders while designing with customers–not for them. I am inquisitive and curious to new ways of thinking & problem solving.
In general, I follow design thinking methods mixed with Human Centred Design techniques.
